# Collections & reporting labels

{% hint style="info" %}
Note that these features will only work if the labels/collections are added to a workflow in Sandbox and that flow is deployed to **Production**. Data will not pull through for workflows in Sandbox.
{% endhint %}

## What is a collection?

You can [add single or multiple data markers (reporting labels) ](/flow/reporting-and-analytics/collections-and-reporting-labels.md)to any step in your workflow. These are grouped into **data collections** that can be tracked and visualized in your [reports ](https://guides.clickatell.com/clickatell/navigation-and-access/reporting-and-analytics/bots-chat-flow#flow-feature-report)in the Clickatell Portal.

A collection can be one of three types:

* *Single Data Point*: This is used when you want to track how a particular step in a flow is doing.
* *Start and End Data Points*: This allows you to track a start step and an end step. Useful if you only want to track a particular start and end. 
* *Multi Data Points*: This allows you to track multiple data points in multiple steps. 

Collections are created in the [*Analytics Settings* ](/flow/reporting-and-analytics/analytics-settings.md)section or when adding a [reporting label](#what-is-a-reporting-label) to a node.

<figure><img src="/files/DpSTMAZQxY20EsgcPFgh" alt=""><figcaption></figcaption></figure>

## What is a reporting label?

You can add a custom reporting label to any of the nodes used in your workflow.

A reporting label is a "tag" associated with a step (or collection of steps) in your workflow. It enables you to track metrics such as drop-offs, successful completions, and other end-states and gain valuable insight into your customers' behavior.

These labels (or "data markers") can be grouped into [collections. ](/flow/reporting-and-analytics/analytics-settings.md#what-is-a-collection)You can visualize these data collections in the [Flow Feature Report](https://guides.clickatell.com/clickatell/navigation-and-access/reporting-and-analytics/bots-chat-flow#flow-feature-report) in the Clickatell Portal.

{% hint style="info" %}
Although reporting labels are optional, data for a node is only logged for reporting if a label was entered and saved for the node. &#x20;
{% endhint %}

### Adding a reporting label

1. When configuring a node, click the *Analytics* button.&#x20;

<figure><img src="/files/Myfg4uPkSgLNFM1fjFFO" alt="" width="299"><figcaption></figcaption></figure>

2. Enter a [reporting label ](/flow/reporting-and-analytics/collections-and-reporting-labels.md)for the node and add the step to a [collection ](/flow/reporting-and-analytics/analytics-settings.md#what-is-a-collection)of data markers.

<figure><img src="/files/a7qqDgUzthBwz4eQTlPm" alt="" width="328"><figcaption></figcaption></figure>

3. You can also add a new collection, or navigate to the [*Analytics Settings*](/flow/reporting-and-analytics/analytics-settings.md) page to manage your existing collections.

<figure><img src="/files/01CntOuESlVPJ5umMQM5" alt="" width="302"><figcaption></figcaption></figure>


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://guides.clickatell.com/flow/reporting-and-analytics/collections-and-reporting-labels.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.