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    • What is 10DLC?
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On this page
  • What is a long number?
  • Purchase a long number (self-serve)

Long numbers

You require a dedicated number to receive replies to messages you send (i.e., ). You can choose between using a or a .

What is a long number?

  • Can be up to 16 digits in length.

  • Ideal if you want to receive replies but it's not important that people easily remember your number (e.g., marketing campaigns, competitions, booking confirmations, and customer surveys).

  • Allows your business to receive replies from local and international destinations.

  • Less expensive than .

All US long numbers must be registered on the environment based on new regulations by The Campaign Registry.

Clickatell can assist you in registering a brand and campaign for your US long numbers. This is only required for US long numbers.

Refer to for more details on 10DLC and why it was introduced.

Purchase a long number (self-serve)

Only relevant to self-serve clients. For other packages, Clickatell does this on your behalf.

Ensure your have been set up before purchasing a long number.

  1. Go to My Workspace -> Long Numbers & Short Codes -> Get Long Number.

    • Alternatively, navigate to My Workspace --> SMS and click the Get Long Number button under My SMS Numbers.

  1. Complete the application wizard presented to you.

  2. You can select multiple numbers per country. Use the + Add Number button to add numbers for multiple countries.

  1. Select a subscription package and payment method.

  2. Use the toggle to enable auto-renewal (i.e., your subscription will automatically renew at the end of each subscription period).

  1. Download a pro forma invoice as a PDF document (optional).

  2. Click Purchase to confirm the purchase.

The auto-renewal option is only available if you've specifically given permission when you .

The new long number now appears in your table and can be linked to an SMS setup.

added the payment method
Long numbers & Short codes
2-way communication
short code
short codes
10DLC
these FAQs
billing details
long number